In 2016, Blue Flag South Africa will be partnering with the South African National Department of Tourism on a three year project which will focus on improving services and adherence to the Blue Flag criteria at all certified beaches in South Africa. This will be done by employing 200 community members from low income households throughout South Africa.
These Blue Flag beach “ambassadors” will undergo training in environmental management, safety and environmental education and be stationed at all beaches to ensure that the beach users get a true Blue Flag experience. The project will be managed by the Wildlife and Environment Society of South Africa (WESSA), who are members of Blue Flag International since 2001. The project intends to not only maintain excellent standards at the existing sites but also to identify new beaches which could qualify for Blue Flag status in the future and assist these municipalities with adequate marketing, promotion and infrastructural support.
Blue Flag International and Blue Flag South Africa are both very proud and excited by this wonderful opportunity to partner with the national government and to contribute to the social upliftment of local communities.